Identity Resolution
Create the most relevant customer view for your marketing and analytics teams with a safe and secure set of identity solutions that work individually or in tandem with existing technology.
Data Activation
Maximize the value of your first-party data to reach target audiences and develop new predictive models or micro-segments, and deepen your audience understanding.
Measurement
Create, scale customer experiences and optimize the impact of your campaigns across a wide range of online and offline channels.
Addressable Audiences
Whether you have media properties online, in-app, Connected TV (CTV), our partners can unify and power your activation, and make every ad impression addressable and accountable.
People-based Inventory
Audience monetization has become challenging in the face of third-party cookies and device ID restrictions. We offer identity authorization, creating proprietary first-party audiences at scale that you can then monetize.
Data Collection
More data means more profit. The challenge is using it when you need it. We offer access to third-party data from leading data providers for better targeting, and ongoing optimization.